About Us ProRep Marketing is a full service sales agency focused on providing a full spectrum of sales & marketing to our clients. Our agency consists of a full time office manager handling all daily logistics and eight full time agents who call on a variety of customers representing all aspects of the automotive aftermarket. Our team of dedicated professionals will use their extensive automotive background to bring your specialty products to market quickly and effectively. We recognize that every manufacturer has an enormous financial stake in the process of bringing their products to market. Don't jeopardize your business investment...... Insist on the best automotive sales force the northeast has to offer.
Our Past In the 1960'S when the performance business was still in it's infancy, Bill Henderson started a speed shop. Using his degree in marketing and business savvy he grew that single store into a franchise of 30 stores fed by a successful wholesale business as one of the founding members the Performance Warehouse Association (PWA). In 1975 Bill and his good friend Walt Gagne co- founded ProRep Marketing. Since ProRep's inception the agency has grown into one of the most highly respected and successful automotive rep agencies in the Northeast and Canada and is proud to be a two time recipient of the prestigious “SEMA REP OF THE YEAR” award.
About The Principal Walt Gagne is a 40+ year veteran of the automotive industry. His career started in the high performance business building and racing drag cars that grew into his own engine building business. With the performance industry rapidly growing, sales captured his interest and propelled him towards an outside sales position for one of the largest warehouse distributors in the Northeast before co-founding the agency. His passion for the performance aftermarket along with his dedication to success still remains strong to this day and under his outstanding leadership ProRep Marketing has garnered numerous sales recognitions and accolades.